Category Archives: Business Writing

Does Your Content Writing Attract or Repel Customers?

While browsing the web, I found a badly written article about content writing on the services page of a website of an Internet marketing company. If the company can’t even produce good content for its site, why would anyone hire … Continue reading

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Does Your Website Suffer from We-itis?

Recently, I listened to copywriter Karon Thackston talk about effective website writing. One of her comments was that too many sites suffer from we-itis: The sites talk about who they are, what they offer, and so forth without focusing on … Continue reading

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Business Letter Writing Tips

Business letter writing is important because failing to write an effective business letter can result in miscommunication and lost business. The basic business writing skills include making your letters sound simple, friendly, and natural. Write as if you were talking … Continue reading

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